In these uncertain times, US consumers are embracing the familiar: gas-guzzling cars, trucks, and SUVs. That’s according to findings from the auto section of KPMG’s annual American Perspectives survey. Based on responses from 2,500 adults across the country, the survey suggested an “increasing preference for standard gas-powered vehicles.” Asked about their preference between internal combustion engine vehicles, hybrids, and EVs with the same price tags, 42% picked gas-powered cars—up from 38% last year. At the same time, interest in EVs fell from 21% in 2024 to 16% in 2025. Similar to last year, about one-third of respondents selected hybrids as their preference. Lenny LaRocca, US auto sector leader for KPMG, told Tech Brew the responses suggest that the hype around EVs is cooling down. “I think reality is setting in at this point,” he said. “Consumers are feeling more comfortable with gas engine vehicles. The EV charging infrastructure is still a big concern, range is still a big concern.” Keep reading here.—JG |